Carmen A. Rivera - Founder
Hi! I am Carmen Ana, founder of Naturaleez. I am a wife, a mother of two teenagers, and now an entrepeneur living in Puerto Rico. I decided to hand-make my own products since I am a person with extremely sensitive, dry skin due to the long years of sun exposure. I have been playing golf since I was very young and a teaching golf professional for 23 years. So as you can see, I have been the sun's easy target and not my skin or hair's best friend.
I used to suffer from severe hyperpigmentation, scaly, dehydrated skin and not to mention my hair would feel and look like hay, very harsh and brittle without any shine.
I have tried countless of store bought products, and unfortunately they have given me allergic reactions. So, I decided to turn to a more natural solution to my skin/hair care problem and surprisingly it solved it.
Due to Covid-19, I lost my job and decided to reinvent myself. In order to start a business in the beauty industry, I realized I would have to educate myself properly in this topic of formulating skincare and haircare. I enrolled with an award winning formulation school, Formula Botanica, where they taught me everything I know today.
This is how I got the inspiration of starting this unique natural product line that would help other women suffering from these same issues.
The reason I chose Naturaleez as the name of my company was because I was looking for a name that meant something to me, something relaxing and nothing can be more relaxing than nature. So that's when it occurred to me to combine my two favorite words: Natural and Ease.
Welcome to Naturaleez!